Emma Chapman

Freelance creative specialising in Art direction, Design & UX, Limited Company

11 years ago I was offered a job in an ad agency in London and even though I was enjoying the balmy 3 degree summer in Scotland I decided to move down to the big smoke. Working as a digital designer I learnt from some of the best designers in the business and then moved on to work as an art director on campaigns for clients such as the Dove Real Women campaign, Emirates, Orange and Irn Bru. Being Scottish Irn Bru was a real highlight and I didn’t think my career could reach such heights ever again.

I jumped ship from permanent employment to start up as a freelance designer. Fuelling my icon obsession, I’ve been able to work across many different interfaces, Responsive, iOs, Andorid, Windows and TV, as well as print and video.
This in turn has led to user experience design. After attending many user testing sessions and workshops it just makes sense that I should be involved in user experience design. I love the challenges it brings up and how it influences my designs.

London, GB


Art Direction, User Interface, Print / Publication Design, Conceptual, Mobile, Rich Media, iPad / Tablet, InDesign, iOS, User Experience Design

Work History

Different Projects

November 2017


November 2017 – November 2017

Emma - C

Freelance creative specialising in Art direction, Design & UX
November 2017 – July 2018


Professional services
October 2017 – October 2017
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I have seen Emma develop from a junior Art Director/Designer at Publicis Dialog to the senior conceptual thinker she now is at Chemistry. She is a great team player and no creative challenge is to big for her. She has consummate craft skills and a very strong work ethic and will never let you down.

Mike Cavers, ECD Lateral group

Emma came on board to assist with the UX design of Virgin.com, Virgin Unite and our internal sites. These are now live and the overall feedback has been extremely positive. Emma picked up the task very quickly, was always responsive to feedback and produced work that was of a very high calibre. We hope to work with her again and we wouldn't hesitate to recommend her.

Christian Anderson- Ramshall, Virgin

Emma is a talented and thoughtful designer who worked on our client's project remotely. She always delivered what she said she'd deliver on time. She was super flexible with her time and our client's requirements. I wouldn't hesitate to recommend her and hope to work with her again soon.

David Hopper, Different Projects